A service that's great but shouldn't have to be

Gethuman.com is the place to go when you have problems with customer service. They have directions on how to access a human when you're caught in the usual ladder of menus. A great service. Too bad it's needed.

Taking a look from 30,000 feet, why even bother to have customer service if it's not going to be good. If you as a marketer are upset when people have problems with your product or service, get out of marketing. It's a fact of life -- things don't often go as planned. And when that happens you owe it to your customers to make it right, right now.

What a failure of marketing.

Irritating customer service very clearly states the company doesn't value it's customers. The customers may be the people who provide the money to pay the salaries of the employees, but all too often these same customers expect the product or service to work.

What were they thinking?

What a failure of marketing. What a failure of management. And then the CEO wonders why the company fails to grow.

I wonder why.